Misunderstanding four: The case study includes a bias towards verification, that is, a tendency to verify the researcher’s preconceived notions. Flyvbjerg examines 5 misunderstandings about case study investigation and systematically "corrects" each one. To quote, these are: The next case study examples illustrate innovative techniques in advertising and profits https://dallaslbvdk.glifeblog.com/33662595/stanford-case-study-solution-secrets